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Designing a Premium Video Service Experience for ROW8

Designing a Premium Video Service Experience for ROW8

Designing a Premium Video Service Experience for ROW8

Year

Region

Client

2016

NAM

ROW8

Objective
ROW8 is a transactional video-on-demand service based in the U.S. The company wanted to launch a premium video-on-demand service that would allow consumers to watch movies in their homes while said movies were still in theatres.
Solution
ROW8 enlisted Accedo to design a service experience, build the apps on multiple platforms - including web, mobile, and OTT devices - and to integrate with the company’s OVP. Throughout the project, Accedo worked closely with the client to pivot efficiently and effectively, and ultimately helped bring the ROW8 service to market.
Result
The ROW8 video-on-demand service launched to great success in 2016. The company has since brought most of their app development in-house but still uses Accedo resources for some of their development efforts.
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