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 June 2013

New Media Partners with Accedo Broadband for White Box On Demand Service Proposition

Partnership offers premium on demand service and content

Cannes, France – October 6th, 2010 New Media Digital Contents, the leading provider of digital
on demand content in Portugal, has today announced that it has formed a strategic partnership with Accedo
Broadband, the leading provider of App stores and applications, to help create a leading edge white box
subscription/pay-on-demand service for EMEA and Latin America. Accedo Broadband’s experience and leadership
position in App stores will support the user interface core components of New Media’s new FilmBox concept.
FilmBox is a next generation white label out-of-the box on demand platform for Telcos, retailers and CE Device
vendors capable of delivering video on multiple devices. FilmBox, which will be rolled out the first quarter of
2011, will feature top quality Studio content, including the latest Hollywood blockbusters, offered via
subscription video on demand, Pay Per View and electronic sell-through.

This partnership will support Filmbox’s position as a unique multi-screen and multi-device implementation,
which is easy to integrate, and to assure high quality service performance from Telco grade to CE device
implementations,”
said Francisco Salema, SVP Content & Business Development, New Media Digital
Contents. “The combination of premium content and service along with Accedo’s proven know how in user
interface design will power FilmBox’s multiple screen platform with a user friendly and intuitive interfaces
resulting in a compelling and rich user experience. “

FilmBox, which offers other support functions, including content protection, preparation and ingestion, will
create an opportunity for organizations to not only compete but also increase their share of the on demand
market. This powerful combination, accessible across multiple devices, provides the flexibility and
accessibility needed to reach today’s media savvy and multi-device oriented consumers. Ultimately, this value
proposition provides a major opportunity for telecom operators, retailers and computer electronics manufacturers
to reach their customers with a premium service and content offering that enables users to view their favorite
content anytime and anywhere they want.

“We’re very excited about working with New Media Digital Contents on the FilmBox project,” said Michael
Lantz, CEO, Accedo Broadband AB. “Today, the technology is available to deliver a truly great over the top
user experience on various devices, and we believe that the FIlmBox project will be very attractive for the
industry as a whole as well as consumers.”

ABOUT ACCEDO BROADBAND

Accedo Broadband is the leading provider of applications for IPTV and Connected TV. Accedo Broadband provides
the largest available application store for IPTV and Connected TV containing, for example, IPTV games, quizzes,
puzzles, video art, music, karaoke, lifestyle, niche sports, weather, social media and communication services.
Accedo’s Funspot® gaming service is the most widely deployed IPTV gaming service in the world.

Accedo is a privately held company founded by telecom and media entrepreneurs Michael Lantz and Fredrik
Andersson primarily backed by Swedish VC Industrifonden. Accedo Broadband is headquartered in Stockholm, Sweden
with branch offices in London, San Francisco and Hong Kong.

For more information, visit www.accedo.tv.

ABOUT NEW MEDIA DIGITAL CONTENTS

New Media Digital Contents, Ltd., founded by Francisco Salema in 2003, as one of the first specialized VOD
content aggregators with long lasting relationships with important rights owners, including Warner Bros. and
Paramount Pictures, as well as major Telco partners in Europe, which include KPN, Portugal Telecom, Telefonica
of Spain, Vodafone Portugal and Cogeco among others. New Media has cultivated several long-term relationships
with Hollywood Studios in order to provide the best content possible, while at the same time, enabling business
models to smoothly transition from physical to digital distribution with a special focus on IP protection for
audiovisual added value content rights. Already with a very strong market share in the VOD market in their home
territory, New Media Digital Contents has set in motion an expansion plan from Q1 2011 to 2013, based on the
FilmBox concept and supported by important strategic partnerships with leading worldwide technology companies.
FilmBox is an integrated white label on-demand service and premium content offer designed to be used on any
device giving the consumer access to top quality content anytime and anywhere. FilmBox is suited for Telcos,
retailers and electronic device manufacturers wanting to fast-forward ahead of the competition in the on demand
anywhere market. For more information visit:

For more information, visit www.newmediadc.com.

For more information please contact:

Francisco Salema
SVP Content & Business Development
[email protected]
+351 925656424

Jennifer McCaslin
Digital Product Marketing Manager
[email protected]

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